Puratos appoints a new South and Central America Market President

23 Mar 2023


Puratos, a global leader in the bakery, patisserie, and chocolate industry, has appointed Guillaume Bourneau as the new South and Central American Market President and member of the Group Executive Committee. The announcement, effective as of March 1st, 2023, highlights Bourneau's successful track record in developing new bakery and patisserie products for artisan and industrial customers, as well as his passion for food cultures, people development, innovation, and technology.

Bourneau holds a Master's Degree in Food Engineering from the Oniris Engineering college in Nantes, France, and has worked at Puratos France, Italy, Mexico, and the USA. His most recent tenure as Plant-Based Solutions Business Unit Director saw the Business Unit develop a leading role in developing solutions to replace dairy, butter, and egg usage in the industry.

Puratos recognizes the importance of innovation and investing in research and development. With over 1100 R&D Researchers and Technical Advisors worldwide working with Puratos's customers and partners, the company invests over 2.44% of its annual turnover in R&D to provide the best nutritional value possible without compromising taste, texture, quality, or safety.

Bourneau's appointment further emphasizes Puratos's commitment to driving innovation, and his diverse experience and industry knowledge make him an excellent candidate to lead the SAM markets.

Guillaume is an exceptional leader with a wealth of knowledge and experience, and we are confident that under his leadership, our local South and Central American customers will see continued growth and success.

Pierre Tossut - Puratos's CEO

Puratos's commitment in customer and consumer deep understanding remains a key pillar of the company's success. The appointment of Guillaume Bourneau as the new South American Market President underlines Puratos's dedication to providing innovative food solutions for the health and well-being of people worldwide.